Advantage of Incentives
Holiday Travel of America knows that every organization wants a brilliant strategy. For many, incentive programs have been instrumental in boosting the bottom line. From the Fortune 500 to family-owned franchises, countless companies reap the rewards of their employee and consumer incentive marketing initiatives every day.
Making a case for travel-based incentives is simple by being aware of its benefits to business. If your companies primary objective is to reward stellar performance with monetary rewards, you should be aware that unlike cash, travel motivates in the long-term, while cash only offers momentary satisfaction.
"How companies use incentives and what their primary objectives are".
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63% |
Recognize Performance |
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59% |
Boost Morale |
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52% |
Business Gifts |
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49% |
Build Employee Loyalty/Trust |
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50% |
Sales Incentives |
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42% |
Increase or Maintain Sales |
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41% |
Non-Sales Recognition Awards |
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31% |
Foster Teamwork |
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27% |
Consumer Promotion |
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29% |
Build Customer Loyalty/Trust |
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18% |
Dealer Incentives |
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26% |
Improve Customer Service |
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18% |
Start or Maintain Business Relationships |
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20% |
Start or Maintain Business Relationships |
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15% |
Safety Awards |
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10% |
Create New Markets |
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Source: Incentive May04 |
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